Marketing & Communication

Enhance your communication strategy to increase awareness, engage your audience, and position your institution as a globally recognized leader in higher education.

Use QS Stars to boost your recognition

New QS Stars digital badges

Discover the benefits of the new digital badges and the ways to effectively integrate them into different communication channels.

QS Stars Marketing Toolkits

Access practical examples and guidelines to help you communicate your institution’s achievements effectively.

Maximizing the impact of QS Stars results

Learn how to leverage QS Stars to strengthen your university’s brand with real-world examples and expert guidance from Selma Toohey.

Telling your QS Stars story

Discover practical storytelling techniques and visuals to showcase your QS Stars achievements and make your brand stand out.

New QS Stars digital badges

We are excited to announce the introduction of our dynamic new digital badge branding. The digital badges are easily shareable across online platforms, enhancing your visibility and impact in today’s tech-driven world.

By integrating the digital badges, we’re not just celebrating your successes – we’re ensuring that you have the most modern tools to stand out and stay ahead in your field.

*Important: The digital badges where sent via email to the contact person from your institution. Please ensure to check your inbox to access the links or contact us at qsstars@qs.com if our email didn't reach you.
* Your institution must have a valid QS Stars subscription in place and have agreed to publish results in full on the TopUniversities website.

QS Stars Marketing Toolkits

Our new branding toolkit will help you share the success stories of your institution. It’s full of tools that make it easy to highlight your achievements in a clear and impactful way.


Spanish versions:

Maximizing the impact of QS Stars results

In this video, Selma Toohey, QS Europe Director discusses branding with QS Stars. Learn how to leverage QS Stars to improve your university’s brand by emphasizing its unique strengths and areas of excellence. Explore practical examples demonstrating how these branding strategies can be effectively implemented at your institution.
Write your awesome label here.

Telling your QS Stars story

Are you wondering how to make your brand stand out by highlighting your strengths? In this presentation by Shadi Hijazi, QS Principal Consultant, you will get to know about 3 types of narrative toolkits and its visual representation, as well as see practical storytelling examples for QS Stars results
Write your awesome label here.